The evolution of America’s snacking habits

Consumers are choosing healthier snacks as almost 50% of the food and beverages consumed are treated as snacks and 80% of those snacks are consumed at home, according to a report by The Hartman Group. Since snacking has become so prevalent, the idea of what a snack is has evolved — snacks now include apples, yogurt or anything a smaller than a meal and eaten between traditional mealtimes, with less cleanup and preparation. Because of these changes, many consumers plan for snacking by storing food in office desk drawers or bringing extra in their lunches so they can munch throughout the day. SmartBrief/SmartBlog on Food & Beverage